Proper Pizza

About us

Proper Pizza was established in 2002 in Prishtina city in Kosovo.

It all started in a small shop in the center of Prishtina with 3 workers. In the beginning the concept of the Proper Pizza stores was only delivery and take – out pizza. The delivery was organized with the motorbikes. By that time the customers showed interest in having pizza in the store so that was a point when we started to develop the new concept and appearance of it.

 Now the Proper Pizza has a delivery shop with a well-organized system that works 24 hours and with a delivery system which is done by cars. Proper Pizza Shops vary from place to place, but the core design and materials implemented are the ones that pay homage to the brand and industrial materials which facilitate the unique design. The design is getting promoted with the striking graphics and written messages across all the stores that emphasize the pizzerias’ urban spirit.

Objectives

Proper Pizza’s aim is for perfection in taste. This pizza is best known for its unique flavor that amazes people in its first bite. Our intention is for people in Qatar to be introduced with this pizza which will become the new favourite flavour. The most important aspect of this business is that it can expand based on the preferences of taste from the majority of individuals.

Mission

Propper Pizza’s mission is to give people the opportunity to try a new pizza flavor that hasn’t been tasted before.

Keys to success

We believe that the key factor to our success will be good product quality, trained staff, theme environment, good marketing and customer satisfaction.

The keys to success in this business are:

  • Delivering the customer value proposition.
  • Marketing: promoting a new company, product, and delivery channels to a rural community.
  • Product quality and consistency.
  • Pricing effectively with respect to the project quality and customer value proposition.
  • Family-oriented atmosphere with occasional nights of family entertainment.
  • Management: products delivered on time, costs controlled, marketing budgets managed. There is a temptation to fixate on growth at the expense of profits.
  • Reporting and controls in place for inventory and financials.

COMPANY SUMMARY

Proper Pizza is a pizza place which offers a product that has never been tasted before. We see this business chain as a good opportunity for becoming the next big taste in the world.

PRODUCTS AND SERVICES

Proper Pizza is pizza prepared with love, fresh and natural ingredients.

The pizza’s dough goes through a special process of fermentation that creates a distinguished taste, which reflects in the texture of the crust and the flavor of the whole pizza.

The tomato sauce is also prepared with the well- known seasoning which gives the pizza flavor, aroma, and moisture. By adding other ingredients that are carefully selected and also using the exceptional techniques of preparation and baking there is to achieve the final product called Proper Pizza.

Proper Pizza has a variety of products with enriching taste. There are 10-17 pizza flavors which vary from the preference of taste based on the culture of the place. There are the main flavors which are most commonly known with the house pizza which is the most famous called Proper Pizza. The sizes of the pizza are: 20 cm, 30cm, 40cm and the most famous one 60cm which is called the family pizza known to be the biggest pizza served to customers.

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